How Event Organizers Can Reduce the Risks of AI
Artificial Intelligence (AI) is wending its way into event work processes and outputs. Using AI-generated text, images, video, audio and other assets poses potential risks for event organizers. Here are some tips to help reduce those risks.
The Future of Work: Specialty Agencies for Complex Event-Industry Projects
Independent contractors and freelancers are an important part of the event-industry labor ecosystem. However, some organizations want the flexibility of an on-demand workforce but also need a more robust level of commitment and services. Specialty agencies and consultancies address those needs.
The Future of Work: The Impact of Freelancer Marketplaces on the Events Industry
This is the second in a series of articles about the event workforce and the potential of outsourced skilled labor.
The event-industry workplace is evolving. Easy access to an available supply of freelancers, independent contractors and fractional executives is changing the behaviors, capabilities and bottom-line potential of organizations that plan events. Here’s how.
How to Build Connections-First Events
Event professionals have long believed in the power of in-person events to foster the human connections essential for personal growth and professional advancement. It’s more important than ever to double down on this unique attribute. Download this list of traditional and new tactics for building connections-first events.
The Future of Work: How the White-Collar Gig Economy is Transforming the Event Industry
This is the first in a series of articles about the event-industry workforce and the potential of outsourced skilled labor.
More event professionals are hanging out their shingles as freelancers, contract workers, consultants and fractional executives. Maybe they’ve always dreamed of “being their own boss” or having a more flexible schedule. The pandemic and recent spate of event tech layoffs were the proverbial last straws for some who feel their chances at stability and work-life balance are better if they go out on their own.
Dear Event Industry: Get Over Your Inferiority Complex
David Adler has some fascinating ideas about how to transform the way the event industry sees itself. Event professionals, he says, need to understand the critical role they play in changing the world. In episode 55 of Cut the Sh*t Cue the Genius, Adler explains some of the tenets of his plan to put planners on a pedestal. Move over Iron Chef.
Tuning in to Your Attendees: A Guide to Collecting Crucial Audience Feedback
Audience feedback is a fundamental requirement for event health. Keeping an ear to the ground helps event organizers identify weaknesses, discover new audience segments, unlock program potential and obtain favorable NPS scores.
How To Make Your Event Habit-Forming
A wise and experienced data nerd (we’ll hear more from him below) once said that the one thing that keeps attendees coming back to an event year after year is a habit. And while getting people “hooked” on your event sounds sinister, there is research and empirical proof that it works if you have a viable attendee pipeline to nurture.
23 Ways to Refresh Your Event in 2023 and BEYOND
As an event organizer, you’re always on the prowl for ways to update your face-to-face experiences. At the halfway mark of 2023, have a look at these ways to fluff up your next event.
Now that the AI Chat[GPT] is Out of the Bag, What’s Next for Event Organizers?
Whether you’re in the “scared to death” or “can’t wait to get this party started” camp, artificial intelligence is not to be toyed with. Hailed as one of, if not the most, significant technological advances in human history, event producers must begin thinking about ingesting AI into their operations and events. It’s time to strategize.